With the increasing competition in the stationery industry, the domestic stationery market is like in the “Warring States Period” vicious intensified. China stationery business not only have domestic price competition, but also need to withstand the impact of the international market. Chinese consumption of stationery industry prospects attract internationally stationery manufacturers and retailers entered the other hand, the Southeast Asian countries such as India, Vietnam also began with China in the manufacturing sector to compete.although China stationery industry still maintained a rapid development trend, stationery industry industry link already fully shrunk.
In addition, by the appreciation of the RMB, raw material prices, rising labor costs and many other factors, China stationery industry, more and more are not eligible to compete on price.In the case of low-profit products, continuing price war will inevitably lead to a decline in product quality. The enterprise competition should be cost-effective competition, which include new product development, market development, product distribution, overseas its own brand promotion. Companies only come from these pathways reasonable profit, in order to ensure the sustainable development of the industry.
If the enterprise optimization through technology, improved management to reduce costs, and lower product prices, it is understandable that these are reasonable ways. Intensive industries, the stationery market price is close to the cost of the bottom line, in china stationery industry homogenization of serious, there is no room for price cuts. Or reimbursing the price war, only emptied the enterprise. In the end, not just stationery business loss overwhelms, will in turn lead to the decline of the industry as a whole and affect the international image.
This news was written by Yiwu International Trade Co.,Ltd.:
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