In 2011 China Stationery Manufacturer in which direction way? This is a worth insiders soul-searching question. Stationery to now, by the development of material price hikes, working hours, increased cost more and more exchange rate changes. Brother stationery, Stationery Manufacturer that rise of China light industry is in a perfect industry chain, one of the features and advantages in the certain degree is beyond doubt. Stationery industry and the future trend of development mainly in the following aspects:
1, over the next 10 years, the kinds of stationery products will be getting more and more, the students will not lack of stationery.
2, the next cultural goods will be more and more interesting, more and more refined classification will, fusion education idea and pure entertainment concept products all have growth, including education first increased and then slowly, pure entertainment products to seek a breakthrough for the single market, constructing army.
3 and domestic stationery market growth space still potential is tremendous, but much more intense market competition, sale in domestic market. Its performance in the new style stationery products sales cycle more and more short, display area of more and more small, marketing costs more and more high, sales channels and more and more complex, brand more and more.
4, stationery and the combination of the entertainment industry increasingly high degree, stationery industry after technology promotion and integration, the response of the market faster and faster, have two to three teams win at a quick team to become a domestic entertainment company’s key partners.
5, 10 years in the world within China Stationery Manufacturer, market share will present: low end the market, reduce in the market expansion, high-end market is still narrow situation.
6, in euramerican market remained relatively stable or small fell at the same time, China stationery in South Africa, eastern Europe, South Asia market presents the fast growth momentum.
China stationery industry in the world market has stationery to development, we must go independent innovation in line, stationery design, research and development, have to go above his own course, must have the innovation.
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